WayMore at
eCommerce & Digital Marketing Expo Southeastern Europe
2023!
We proudly announce that WayMore is main sponsor and exhibitor at ECDM Expo 2023. We aspire to showcase to digital marketing and eCommerce professionals the power of omnichannel marketing and automation for their businesses. Visit our booth to discover innovative solutions to increase your sales revenue and reduce your operational costs.
September 23 & 24 2023
Athens, Greece.
WayMore at
eCommerce & Digital Marketing Expo Southeastern
Europe 2023!
We proudly announce that WayMore is the main sponsor and exhibitor at ECDM Expo 2023. We aspire to showcase to digital marketing and eCommerce professionals the power of omnichannel marketing and automation for their businesses. Visit our booth to discover innovative solutions to increase your sales revenue and reduce your operational costs.
September 23 & 24
Athens, Greece.
September 23 -24
2023
Zappeion Megaro
Athens
Hall: B
Stand: B7
Sell more with WayMore
WayMore is a Marketing Cloud platform that helps businesses of all sizes increase their sales and reduce their operational costs, by implementing an effective omnichannel customer-centric strategy based on analytical data. With WayMore you have access to an ecosystem of digital services, developed in cutting-edge technologies, such as Artificial Intelligence, Big Data, Digital Communication, Analytics and Automation.
Having an eCommerce business has its challenges.
Competition
The e-commerce landscape is highly competitive, with numerous businesses vying for the attention and wallets of online shoppers. E-commerce owners and marketers need to find ways to differentiate their products, services, and overall customer experience from their competitors.
Customer Retention & Acquisition
Attracting and retaining customers is a constant challenge. E-commerce owners must employ effective marketing strategies to reach their target audience and then work to keep those customers engaged and coming back for repeat purchases.
Marketing & Advertising Costs
Acquiring customers through online advertising and marketing campaigns can be expensive. E-commerce owners need to carefully manage their marketing budgets to ensure a positive return on investment.
Changing Consumer Behavior
Consumer preferences and behavior can change rapidly. E-commerce owners must stay attuned to these shifts and adapt their strategies to meet evolving customer expectations.
Targeting the Right Audience
Identifying and reaching the right target audience is crucial for a successful campaign. Finding the right demographics, interests, and behaviors to target can be complex, and ineffective targeting can waste resources.
Content Creation and Quality
Creating engaging, high-quality content that resonates with the audience is a challenge. The digital landscape is saturated with content, making it essential for marketers to produce material that stands out.
Conversion Rate Optimization
With coConverting website visitors into actual buyers is a significant challenge. E-commerce owners need to optimize their website's user experience, product descriptions, images, and checkout process to encourage conversions.
Customer Reviews & Reputation Management
Online reviews can greatly influence purchasing decisions. E-commerce owners need to actively manage their online reputation by responding to reviews, addressing customer concerns, and maintaining a positive brand image.
What WayMore can do for you
Connect your online store with WayMore Marketing Cloud and enjoy great benefits.
Easy integration
WayMore offers ready-made plugins for the most popular eCommerce platforms. Also, WayMore supports integration with any application or platform through APIs.
Advanced
Customer Profiling
WayMore tracks the behavior of your customers when they visit your online store and creates profiles for each one of them saving up to 400 different characteristics, ranging from purchasing history up to preferences. WayMore’s powerful algorithms provide you with valuable insights for each individual customer.
Targeted Audience Segmentation
Having such a comprehensive profile for each contact, WayMore gives you the ability to create very targeted audience segments. Filter easily your contacts by combining characteristics to meet the criteria of your target audience.
Omnichannel Campaigns
Communicate effectively with your target audience using bulk messaging channels like SMS, Email, Push Notifications, Viber, WhatsApp, Facebook Messenger, Voice, RCS, and Telegram. WayMore’s Campaign Manager offers an automated failover option to combine multiple messaging channels when your message is not opened by a customer.
Automated Communication
Automate communication with your customers using WayMore’s prebuilt automation like sending abandoned cart offers, notifications for changed order status, payment confirmation notifications, and others.
Optimized Lead Generation
Use WayMore’s Popup and Conversational Forms services to generate leads even if a customer does not complete the purchase. Collect the valuable contact details and make these data your asset.
Avoid needless spends
Make sure that the contact details collected are valid by using WayMore’s Validation services. Validate the phone numbers and email addresses of your contacts and avoid paying for messages that are not going to be delivered.
Increased Customer Satisfaction
Support your customers 24/7 and keep them happy. By enabling WayMore’s Chatbot AI in your website, you can reply automatically to your customer inquiries right on time.
Upgraded Customer Experience
Upgrade your website’s content and make the visitors’ sessions more compelling. Engage your website visitors by employing video content with WayMore’s Video Bubble service.
Effective Reporting
Gain easy insights about the effectiveness of your eCommerce business and stay ahead of your competition. WayMore provides you an Executive Summary report for your operations to be able to analyze at one glance the key areas of your business.
Save time and money
…focus where it matters
With the ability to automate the majority of your customer communications, WayMore allows you to save time and resources. It allows you to do more with a smaller workforce, helping you reduce costs.
A set of Powerful pre-build
Marketing workflows
Tested recipes for your e-commerce businesses
Recapture
Lost Sales
By sending out automated cart abandonment emails and payment failure notifications, WayMore simplifies the process of recapturing sales that you’d have otherwise lost. Not to mention the automated re-engagement emails sent to customers who haven’t shopped in a while.
Increase
Repeat Sales
Satisfied customers are more likely to come back and buy again. In addition, regular newsletter marketing and back-in-stock notification messages will give them a reason to make repeat purchases.
Increase
Customer Loyalty
& Satisfaction
WayMore allows you to automate communication with your customers – from tracking purchases to marketing newsletters. So, as you proactively provide your customers with the information they need, you improve their experience and satisfaction. This further helps to increase customer loyalty.
Just a few more of the things
you can do
Enhance customer experience and loyalty
> Birthday SMS
> Namesday SMS
> Proforma invoice on payment success
> VIP Customer Loyalty scheme
> Talk2Expert Video Call
Boost your sales with powerful features
> Coupon SMS
> Exit intent Popup
> Back in stock notification (+search)
> Abandoned cart reinsertion on next order and searched items
> Discount event based customized offer
> Contact profile characteristics to upsell and cross-sell
> Offers based on annual buying pattern
Tools to help you with marketing
> Popup on 75% scroll
> Post time based-offer on organic social networks
> Post time based-offer on paid social networks
> Create paid advertisement on new product creation
Tools to help you reduce your work load
> Interconnect Courier Services with pickup automations
> Automatically send order to provider on products out of stock
> New product automatically inserted
Tools to help you with reporting and data analysis
> Advanced per channel analytics
> Daily competition analysis report
> Monthly executive summary performance report
Advanced Management
> Greylist non active customers
> Blacklist invalid customers
> Physical order form to maintain stock and loyalty
> Dynamically enrich contact information
> Contact profile characteristics to upsell and cross-sell
> On search product, add to product line notification
> On search product, when back on stock
> Seasonality product prediction
> Market price comparisons and proposals
Extra features
> Create an API call to a endpoint
> Interconnect ERP
> Interconnect CRM
> AI product placement- match product with consumer probability
> AI product placement- dynamic behavioral pattern
> AI content placement
> Interconnect camera in physical store to gather visitor information
WayMore Platform Integrations
and many more
Check WayMore demo
Get your eCommerce business ready and your customers’ baskets full.
Give a free trial to our marketing platform today.
